Why Most Business Owners Are Terrible at Pricing (And How to Fix It)
Hear me out: Pricing your services or offering can feel like throwing spaghetti at the wall and hoping something sticks. Too high, and you’re worried people will run for the hills. Too low, and you’re stuck overdelivering for underwhelming returns. If you’ve ever asked yourself, “Am I charging too little?”, there’s a good chance the answer is yes. The Most Common Pricing Strategy Mistakes (And Why They Happen) Here’s what… Read more